With a focus on comfort and personalised service, Formentera Break provides accommodations for all types of customers, from premium to family-friendly options.
To establish Formentera Break as the leading accommodation company through online sales, aiming for 60% of sales to come from the website, while also becoming a reference point for tourism on the island of Formentera through social media.
Unify all the elements that represent the island with different associated colours to create a very local, clear, and distinct visual identity compared to others.
The personalization of all offline and online materials was focused on enhancing the customer experience with Formentera Break, achieved through the new identity, taking advantage of such a special event as their 15th anniversary.
Implementation of various strategies annually aimed at establishing Formentera Break as an expert and reference point for tourism on the island of Formentera. Through personalised content, we achieved over 170,000 followers on Facebook and more than 20,000 followers on Instagram.
To capture the essence of such a beautiful island and its surroundings, three photo shoots were conducted using drones at all the establishments and in the scenic landscapes of Formentera.
The shoot included models to recreate moments of relaxation, outdoor activities and gastronomic tastings, capturing the full experience offered by a trip to the last paradise of the Mediterranean...